Synergy Community Development

Redevelopment Authority of Fayette County
Uniontown, PA

 
 

Synergy was hired by the Redevelopment Authority of the County of Fayette (RACF) to develop a Marketing Implementation Strategy based on Economic Development return objectives that included: job creation, increased tax base, and an overall improved quality of life for the citizens of Fayette County.  The Fayette County Business Park represents a cooperative public/private effort to foster economic development and create quality employment opportunities.  Located in the Route 40 and New Salem Road area of North and South Union Townships in Fayette County, development of the 270-acre site is a unique and revolutionary opportunity for both the immediate community and the regional area.  By creating a partnership between local government, private developers, lending institutions, and state and federal agencies, the project represents a comprehensive approach to stimulating economic development activities.  The strategy was based on a targeted marketing approach that identified prospective businesses through market research.  This assignment also involved the management of development opportunities for certain parcels within the Business Park.

As a result of Synergy’s engagement with RACF, Synergy was able to demonstrate the need to broaden the target market for business location in the Park to include retail and service businesses.  Synergy worked with others to broker a land deal on 35 acres of the Park for the development of a 200,000 SF Super Wal-Mart department store.  This anchor retailer has allowed for dozens of other retailers to develop land as restaurants, retail, and service businesses.

Synergy purchased 8.5 acres of commercial land from RACF, arranged all private financing and performed all development responsibilities including utilities, traffic approvals, site plan approvals, and variances.  Synergy handled all presentations and negotiations with all public agencies and their respective solicitors including the construction of Synergy Drive a 1/5 mile long privately funded public street with complete underground utilities.

Synergy marketed the sites and successfully negotiated long term leases with national and regional retailers that accomplished the financing needs, profitability, and the economic development goals of millions of dollars in new tax base, new jobs, and improved quality of life for the business and general population of the community.